© 2018 by Martin Falconer

The Nation's Favourite

 

The Nation's Favourite Elvis Song

I worked across the Nation's Favourite promotional campaigns for ITV from 2014 to 2015.

A series of slides countdown through artist-related iconography, a tease before the artist is revealed

at the end of each promo. The first episode brought in an audience of 5.5 million, a record for the series.

CLIENT: ITV | ROLE: DESIGN, CREATIVE, EDIT | PRODUCER: SOPHIE TAVERNOR

The Nation's Favourite Queen Song

The still-frame aesthetic adapts to fit the era of each new artist being teased.

Process

As part of the campaign we counted down through each slide on twitter until each shows airing.