The Brit Awards

Inspired by military parades and the classic Busby Berkeley dance numbers of the 30s and 40s, Philip Treacy’s Brit Award statues come to life in synchronised celebration for this years event.

The 30 second promo was a ‘Best Use of Design’ finalist in the Promax UK awards.

CLIENT: ITV | ROLE: ART DIRECTION, ANIMATION, 3D, COMPOSITING | ART DIRECTOR: HARRY THORNBURY | 3D: ADAM VRIJLAND

Based on the classic Busbey Burkeley dance numbers of the 30s and 40s, Philip Treacy's Brit Award statues come to life in synchoronised celebration for this years event. I made this with esteemed colleague and friend Harry Thornbury. Promax UK Finalist 'Best Use of Design' 2014 You can see part 2 here - www.vimeo.com/martinfalconer/thebritawardspart2

Part 2 in the series. The artists performing at this years event are revealed. Promax UK Finalist 'Best Use of Design' 2014 See part 1 here - www.vimeo.com/martinfalconer/thebritawards

The project spanned the promotional television campaign as well as channel takeover and out of home campaign. We produced teaser trailers, promos and artist reveal promos, break-bumpers and various out-of-home formats with the same aesthetic.

The Brit Awards

Inspired by military parades and the classic Busby Berkeley dance numbers of the 30s and 40s, Philip Treacy’s Brit Award statues come to life in synchronised celebration for this years event.

The 30 second promo was a ‘Best Use of Design’ finalist in the Promax UK awards.

The project spanned the promotional television campaign as well as channel takeover and out of home campaign. We produced teaser trailers, promos and artist reveal promos, break-bumpers and various out-of-home formats with the same aesthetic.

Eurovision Song Contest

World Stadium Tour Visuals